VELWIN is a women's fashion brand belonging to Shanghai Yalan Fashion Co., Ltd.
Brand positioning: light workplace clothing brand for women age 28 to 32
Brand keywords: light and elegant workplace style
Brand vision: to become a leading brand in Chinese women's light workplace attire
Brand mission: to enable women to confidently express their femininity in the workplace
Brand Declaration: I am independent and confident, and I am the elegant and feminine new woman in the workplace